Women are no longer interested in sewing hair extensions onto their own, now, wigs are considered convenient, cost-effective and healthier option
Wambui Virginia @kuivirge
Being a woman comes with its share of struggles. However, the most important thing for most women is to look good. From make-up, dressing and ultimately a woman’s crown, her hair.
Keziah Muthoni, is a middle aged woman immersed in the world of beauty, and one thing that she cares about is her hair. She had a loyal relationship with her hairdresser, until she got a job out of town.
“I could not find a good hairdresser in my new place and my job was also too demanding, so I did not find time to go to the salon,” she says.
But her colleague’s always flawless and neat hair mesmerised her. “I had no idea it was a wig until she confessed it to me. How can a wig look so natural?” Keziah gagged.
Transition to wigs
That is simply how she started wearing wigs. “I opted to go for them because they are time saving and manageable. Besides, there are a variety of wigs for different occasions,” she explains adding, the secret is to find something that fits well with your skin tone and also, knowing how to apply it,” she says.
Two years on, Keziah has been hooked on wigs and she wears them undetected.
The same goes for Nicole Nyamu. She was in a dilemma about her ‘hair system’. Her husband is the typical man that prefers all natural hair styles, but she wanted to keep up with the current hair trends. One of them was the wig craze.
“He would literally groan whenever we had those side discussions about weaves and wigs. I would tell him that most women liked to change their hair without spending too much time at the salon. He gave me the side eye. So, I would wear wigs as I held back on my situation,” laughs Nicole.
Wigs have come a long way since the 17th century days of perukes worn by aristocratic English men and later by Italian women during the High Renaissance. Today we’re living in a time where wigs are not symbols of wealth, but rather a means for women to not only enjoy different hairstyles, but to protect their natural hair underneath and convenience.
Convenient and affordable
But before wigs became all the rage, weaves were dominating the hair industry. Along with hair relaxer creams, hair extensions; weaves and wigs are the largest financial contributors to the hair market. Human hair extensions are sourced from India, Peru, and Brazil in particular.
However, while these hairs may still be in demand, Kenyan women are no longer that interested in sewing these exotic tresses into their own.
Wigs are now considered the more convenient, cost-effective and healthier option. “Think of it like this, with a wig you have no commitment and with a sew-in, you have a commitment of anywhere between 30-90 days. That’s the first thing to ask yourself before you get a sew in.
Can I commit to this style?” says Eva Luveti, a wig seller in Nairobi. If you like to change colours, styles, lengths, and textures then investing in a wig could be great for you. Let’s not get it twisted here you can actually change colours, styles, textures, and lengths with a sew-in too, but it’s not the same thing.
Merits and demerits
Luveti says hair wigs are far more versatile. “If you have the minutes or the hours available to flat iron, curl, and style your weave you can get a lot of different looks out of them.
It is also cheaper to have a wig than getting a weave installed; If you wash and style a wig according to directions, they last a long time, even the low-quality ones. Speaking of patting your weave, they itch terribly.
You can maintain your natural hair underneath and allow your scalp to breathe. Also, they’re easy to care for and maintain.
On the other hand, wigs have their own drawbacks as explains Luveti. You have to re-install it daily and it is not as secure because it is not sewn on. Wearing a wrong wig will make a woman look different and unnatural. “Like wearing cosplay wigs or shiny wigs.
It is important to consult before getting a wig that suits you. If it looks good on one person, it doesn’t mean that it will on you,” she notes. She says wigs are great if you like to switch up your look often. They are inexpensive and they can be easily blended with your own hair if you find one that matches your hair well or get one custom made.
They also allow you to maintain your natural hair because you can take them on and off at any time, and when going to bed, so it is not an inconvenience to the person sleeping next to you.
Their prices range from Sh1,000 to Sh50,000 or even more depending on the quality of the hair, country of origin and where you buy them.